Viant announced that it acquired Lockr, a consumer and business service for managing email inboxes and data opt-ins, during ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

With Chevron overturned, it will be easier for companies to challenge FTC regulations in court, arguing that they exceed the ...

Pinterest is being overrun with low-effort generative AI slop. Plus, Stagwell partially credits its 14% growth last year to ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Integral Ad Science broke a streak of punishing quarterly earnings reports for public ad tech companies when it announced ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

TV programmers and streamers are sharing their financial report cards for last quarter – and the results are quite a mixed bag.

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem … A concept known as ...