Executives are more likely to see AI as important to their job than entry-level marketers, Lightricks reports.

Invitations to exclusive industry events and research ...

The Collective comprises flagship unit The Shipyard and acquired agencies Fahlgren Mortine (PR) and tourism and lifestyle ...

The Meta Safety Advisory Council has written a letter to Meta listing its concerns over the company's major policy changes ...

The Meta Safety Advisory Council has written a letter to Meta listing its concerns over the company's major policy changes - ...

"Early pacing data in 2025 shows that brands are starting to trim their budgets in anticipation of the Trump tariff policies, ...

"Reimagining our orchestration strategy to get the best out of all of Mediabrands. That was our big 2024 bet," reflects ...

Last year's Super Bowl Advertising Benchmark Index says the average ad-effectiveness score for all Super Bowl '24 ads hit a ...

Netflix this week laid out its slate of new content for the coming year, highlighting partnerships and projects with A-list ...

LinkedIn increased its revenue over the course of 2024, according to Q2 results from Microsoft, which bought the social B2B ...

The Amazon Ads software development "enables backdoor access to consumers' devices and opens a direct data collection ...

Each of the 50 SMB ads will run in their local markets, making this year's approach to Google's Super Bowl ads personal.