The acquisition is one of many in adland right now, especially coming from Latin America. At the end of 2024, Tombras ...
Dentsu-owned agency Carat U.S. has announced Jennifer Gardner as its chief client solutions officer. In this newly created role, Gardner will focus on strengthening relationships with clients and help ...
Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul, combating transformation fatigue, and why so few clients believe their ...
"Indies quite naturally have an inverse opportunity, while holding companies merge for efficiencies and reduce headcount, indies have the ability to partner for effectiveness and temporarily add ...
“We proactively put out the bulletin in anticipation of more brands wanting to make these types of claims,” said Catherine Bate, Ad Standards president and CEO. “It’s our job as Canada’s advertising ...
Go well, my friend. We are all so lucky to have known you, and you will be missed. Boy, will you be missed. How do you even start to write about somebody not being here when it feels so unjust, them, ...
Celebrated and industry-defining creative Ari Weiss, who was 46, has died from cancer.
This year’s Super Bowl ads made history in representation — but not across the board. Perhaps that risk-averse approach reflects the current climate, as a growing list of major companies — including ...
Great Ormond Street Hospital Charity has selected Medialab as its media planning and buying agency, following a closed pitch process. This is the first time that GOSH has appointed a lead agency, ...
Merlin Entertainments has begun a global creative and media review. The “periodic review” will be the first under the brand’s inaugural chief marketing officer, Craig Inglis, who joined in June last ...
The Super Bowl is a cultural spectacle unlike anything else. Because while we tune in for the game, we stay for the commercials — sometimes breathtaking, sometimes ridiculous, but always memorable.